Is Analytics Dead Or Sleeping Giant For Micro Finance Firms?

It depends. If you are an analytics professional from the banking-side who has taken up the mantle to perform micro-finance analytics, you will possibly see a little or no data. You will also see little use of the tools and artefacts of the analytics that works in banks. Probably, you may conclude it is a dead horse. But, if you are an analytics professional not from the banking-side, you may see different kind of data. You may also see a potential to use of tools and artefacts of the analytics that have rarely been used in the banking domain. And possibly conclude that is indeed a sleeping giant.