Start-ups and MSME customers of ICICI Bank would get access to the technology platform ENIGMA

Photo Credit : Reuters,

YNOS Venture Engine, a start-up incubated at IITM Incubation Cell has partnered with ICICI Bank to offer unique solutions for the current account customers of the Bank, including early stage start-ups and MSME firms, in order to help them scale up their growth.

The partnership will enable ICICI Bank’s current account customers to experience the ENIGMA technology platform of YNOS, which offers them a host of benefits at a discount. ICICI Bank customers would get Rs.495/- off on the subscription price for online offerings and Rs.1000/- off on the personal consultation.

Under this programme, current account customers of ICICI Bank would get the following benefits:

* Making informed strategic decisions and be prepared: Customized dynamic dashboards of the start-up landscape that provides insights relevant to the entrepreneur. Provides discerning information such as start-up business models, valuation, and time taken after incorporation to raise angel funding, key words of offerings made by similar start-ups. Information based on validated data that are updated regularly.

* Estimating the valuation of the venture: Uses advanced data sciences tools to quickly estimate the potential valuation of the early stage venture. Helps the founders to approach valuation negotiations with more self-assurance and confidence.

* Identifying the right investor: Proprietary investor discover model based on a decade of research on the Indian venture industry. Uses advanced data science, marker analytics and machine learning tools to identify appropriate investors. Helps to increase the efficiency and shorten the fund raising cycle by reducing frustrating and unproductive meetings.

* Get the venture investment ready: Engaging with top notch advisors to validate and strengthen the investment pitch and value proposition. Helps to sharpen the business strategy, operations, and service offerings.