This will help to drive breakthrough customer experiences

Pegasystems Inc., the software company empowering customer engagement at the world’s leading enterprises, announced at PegaWorld the launch of Pega Infinity –  its next-generation digital transformation software suite.

With major enhancements to Pega’s market-leading customer engagement applications and digital process automation (DPA) platform, Pega Infinity will help organizations accelerate digital transformation across all areas of their business to continuously exceed their customers’ expectations.

Faith in digital transformation is facing a pivotal test. According to analyst firm IDC, this year global businesses will spend an estimated $1.3 trillion on digital transformation. But, many studies show digital transformation projects fail at an alarming 80 percent rate, and those that survive show only incremental gains typically isolated by deeply ingrained organizational silos. This can slow innovation and send departments down divergent paths that spawn inconsistent customer experiences and little commercial benefit.  

Touching more than 1.5 billion consumers of the world’s most successful brands, Pega Infinity provides the industry's only unified digital foundation that connects front-end digital customer experiences with back-end process automation.

Breakthrough advances to its DPA and customer engagement capabilities will help smash silos, speed digital transformation, and enable brands to disrupt markets.