Kaspersky Lab Intros Next-gen Consumer Line-up

Kaspersky Lab research shows that globally, 44 percent of users wouldn’t want anyone else to see their data

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The latest versions of Kaspersky Internet Security and Kaspersky Total Security are designed to protect the modern household.

Kaspersky Lab has launched updated versions of its consumer flagship products. The updated Kaspersky Internet Security ensures even better protection against ransomware, is able to protect Mac computers while using public Wi-Fi networks and also offers an extra layer of protection with a secret code for Android users to prevent specific apps like instant messaging services, social media and email from being seen by others if they are accessing a user’s phone.

In addition, the consumer line-up is extended by a free solution aimed at protecting Windows home users from cyberthreats. The release of Kaspersky Free is coincided with the company’s celebration of its 20th anniversary.

The number of Internet users is growing every day. According to Internet World Stats, by March 2017, the number of people connected to the Internet amounted to 3.7 billion across the world. However, the Kaspersky Cybersecurity Index shows that only slightly more than half of Internet users protect all of their connected devices.

Kaspersky Lab believes that all Internet users around the world have the right to be protected against digital threats. That is why the company has developed a free security solution with an optimal set of security technologies for Windows devices in addition to its flagship consumer products, being able to provide world-winning protection for Windows and Mac computers, smartphones, and tablets running under Android, Windows Phone, and iOS.

As such, now users can choose a suitable Kaspersky Lab solution depending on the devices they use, activities that they do in the digital space and cyber awareness skills that they have.

The latest versions of Kaspersky Internet Security and Kaspersky Total Security are designed to protect the modern household, helping people care for their connected devices and every aspect of their digital lives. In particular, people tend to have major concerns about their data falling into the hands of others, with some of the data stored on personal devices being so sensitive that Kaspersky Lab research shows that globally, 44 percent of users wouldn’t want anyone else to see it.

To ensure users’ data stays firmly in their own hands, the new App Lock feature for Android offers an extra layer of protection with a secret code for users to prevent specific apps like instant messaging services, social media, email, or other confidential information from being seen by others when they are accessing a user’s phone.

Users can also benefit from the Kaspersky Secure Connection service, integrated with Kaspersky Internet Security and Kaspersky Total Security, which encrypts all user traffic when using insecure Wi-Fi or sensitive websites.



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