Honor Delivers Future Of Mobile Technology With AI-powered Honor View10

In 2017, Honor was the number one smartphone e-brand in China by sales



Honor, a leading smartphone e-brand, announced on the eve of the Consumer Electronics Show (CES), that the AI-powered Honor View10 will go on sale in overseas markets from January 8th, 2018 and released a limited edition Honor 7X Red. This follows the successful launch of the Honor 7X and Honor View10 in London last month.

In 2017, Honor was the number one smartphone e-brand in China by sales, and grew significantly on Black Friday in the United States and Europe.

"As a leading e-brand, Honor aims to become the most loved smartphone brand for people young and the young at heart," said George Zhao, president of Honor. "With a unique Internet-powered business model, unrivalled product and unbeatable value, we are taking our successful business model from China to the global market. Our aim is to become a top-five smartphone brand by 2020."

As part of the strategy to bring a better experience to users, Honor works with partners such as Microsoft, Monster and Snapchat to optimize applications and services for its smartphones.

As part of a drive to make AI technology accessible to consumers worldwide, Honor is among the first to power a smartphone with a Neural-Network Processing Unit (NPU) to deliver AI features and performance that far surpasses any CPU/GPU powered architecture. Integrating with the dedicated NPU, Kirin 970 chipset enables Honor View10 to deliver up to 25 times better performance and 50 times greater efficiency.

For the Honor View10, Honor worked closely with Microsoft to optimize Microsoft Translator. The AI Accelerated Translator software in Honor View10 delivers instantaneous translation without the need for an internet connection. The new Kirin 970's powerful NPU makes the translation 500 percent faster than other smartphones running the same app.

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