ADVANCE.AI Appoints Darshan Shah As India Managing Director

Prior to joining ADVANCE.AI full time, he served on its advisory board as Chief Advisor.

ADVANCE.AI, a Singapore-headquartered AI and data company helping to solve digital transformation, fraud prevention and process automation for enterprise clients, has announced the appointment Darshan Shah as its India Managing Director. Shah brings with him over 20 years’ experience in credit scoring and underwriting, AI-based digital customer onboarding, and digital lending. His most recent role was as Chief Business Officer at Trusting Social. Before that, Shah held top leadership positions at credit bureaus Experian, Transunion, and Equifax in India and Canada. Prior to joining ADVANCE.AI full time, he served on its advisory board as Chief Advisor. ADVANCE.AI expanded to India last year and has since opened a third office in Mumbai as it seeks to accelerate digital capabilities and partnerships with India’s banks, financial services, and insurance (BFSI) sector. 

Darshan Shah, Managing Director for India at ADVANCE.AI, said, “I’m delighted to join ADVANCE.AI to help accelerate our growth in India. Our core mission remains unchanged from when we opened our first office here last year, which is to bring our technology leadership and local market expertise to help innovate and accelerate the digital onboarding, risk, and credit underwriting capabilities of India’s BFSI sector. This is more important than ever in the current COVID landscape.” 

ADVANCE.AI partners over 100 enterprises in India including CASHe, a leading app-based digital lending platform, Cashfree, a Bangalore-based payment and technology company, and Faircent, India’s largest peer-to-peer lending platform. ADVANCE.AI’s recent consumer consented data partnership with credit bureau Equifax will also empower Indian businesses to better manage customer acquisition, credit, and fraud and portfolio risk.

ADVANCE.AI has grown rapidly across six Asian markets in the past year, achieving 350 per cent year-on-year growth in API calls. The company’s products cover three major areas: artificial intelligence (digital identity verification for KYC, intelligent process automation, chatbots), risk management (anti-fraud prevention, alternative credit scoring), and digital lending solutions.


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