1:1 Personalization Company edynamic Rebrands to Altudo

The new brand reinforces the company’s focus on helping global brands drive revenue through personalized experiences, curated customer journeys, and integrated martech solutions

edynamic, a global digital marketing and technology agency, announced their rebrand to Altudo. The comprehensive rebrand reflects the company’s new vision and evolution into a specialized customer experience company that leverages Martech platforms, to drive revenue through personalized experiences.

Rahul Khosla, CEO Altudo (formerly edynamic)  quoted “It is an opportune time for us to refresh our brand. Today, brands compete on customer experience. Customer Experience leaders deliver personalized and meaningful experiences, wherever their customers can gain their trust and loyalty. Over the past few years, our business has expanded across the breadth of customer experience solutions, and we have grown substantially with this singular focus.”

Rahul  added, “Altudo finds its origins in the Greek word ‘Altitudo’. To us, it signifies our mission to improve the customer experience our clients deliver to their customers, and take CX to new altitudes. Our growth framework - Revenue Engine, brings our value proposition to life. With the Revenue Engine, we work across Martech ecosystems, with technologies such as Sitecore, SalesForce, and Adobe - combined with experience and strategy capabilities, to create personalized experiences that drive revenue for our clients. Our new brand, Altudo, promises to deliver this value proposition – every time”.

“Brands need multiple partners to make their customer experiences work – technologists, data scientists, experience designers and digital marketers,” adds Vivek Mehra, CDO Altudo “We have methodically built out the talent, capabilities and assets, to address these disparate needs in one unified paradigm. We’ve put together Martech frameworks, customer experience design & implementation, and analytics skills for over 8 industries - to deliver end-to-end solutions. With this rebrand, we are unifying these elements to help our clients re-imagine their customer experience and provide clear ROI & growth for their business.”  


Tags assigned to this article:
edynamic Altudo MarTech marketing

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